Market To Me

Thoughts on marketing and advertising

17 notes

rtmsucks:

Over 56k retweets. Real-time efforts work best when they are not canned Photoshop approved by legal the week before an event. Arby’s does it right with a simple tweet. 

rtmsucks:

Over 56k retweets. Real-time efforts work best when they are not canned Photoshop approved by legal the week before an event. Arby’s does it right with a simple tweet. 

284 notes

theatlantic:

The New York Times' Most Popular Story of 2013 Wasn't an Article

The New York Times has released its list of most-visited stories of 2013. As The Atlantic’s business editor Derek Thompson noted, they include four breaking news articles, one of which was a map; three health stories; a long narrative about poverty in New York; and two celebrity op-eds.
What interests me most about the list, though, is what’s at the number one spot: A news interactive made by Josh Katz and Wilson Andrews called “How Y’all, Youse, and You Guys Talk.” It was one of many stories that news organizations published about dialect this year—The Atlantic made a video!—all inspired by a North Carolina State University dialect quiz, but it was, for the Times, the most-visited thing.
Read more. [Image: The New York Times]

theatlantic:

The New York Times' Most Popular Story of 2013 Wasn't an Article

The New York Times has released its list of most-visited stories of 2013. As The Atlantic’s business editor Derek Thompson noted, they include four breaking news articles, one of which was a map; three health stories; a long narrative about poverty in New York; and two celebrity op-eds.

What interests me most about the list, though, is what’s at the number one spot: A news interactive made by Josh Katz and Wilson Andrews called “How Y’all, Youse, and You Guys Talk.” It was one of many stories that news organizations published about dialect this year—The Atlantic made a video!—all inspired by a North Carolina State University dialect quiz, but it was, for the Times, the most-visited thing.

Read more. [Image: The New York Times]